An annual award to the NHL player who best exemplifies the characteristics of a role model. Winner selected in a poll by the National Hockey League Fans' Association.
| Year | Winner(s) |
|---|---|
| 2004 | Jarome Iginla (Calgary Flames) |
| 2003 | Steve Yzerman (Detroit Red Wings) |
| 2002 | Saku Koivu (Montreal Canadiens) |
| 2001 |
|
| 2000 | Steve Yzerman (Detroit Red Wings) |